OUR CULTURE
The Athletic Shop strives to build meaningful relationships through serving others. With 50 years of sports and custom apparel experience, we are your one-stop shop for all uniform, jersey, and branding projects! We not only put our clients first — we’re also proud of our team. The A-Shop confidently has one of the best crews in the custom apparel business!
What our clients have to say

Chattanooga’s premier sporting goods store
The Athletic Shop is proud to be Chattanooga’s top choice for sporting goods, custom team uniforms, and corporate apparel. With over 200 apparel brands, we offer everything from jerseys, spirit wear, and sideline gear to equipment and professional workwear. Our expert services include screen printing, embroidery, and direct-to-film printing. We also provide online apparel shops for spirit wear and fundraising, along with in-house design support. With fast turnaround times and unbeatable customer service, The Athletic Shop delivers quality and convenience every time.

THE A-Shop Team
Offering free quotes, terrific customer service, and industry-leading turnaround times.

Nathan Brooks | Owner
As one of the owners at The Athletic Shop, Nathan is all-in on keeping our team on the leading edge of the sports apparel and embellishing industry!

Trevor Reeves | Owner
Of our owners, Trevor is the quiet one. He likes working with numbers and does most of his job behind the scenes. Part of that work includes our staff getting paid, we like that! Thank you Trevor!

Clay Odom | VP of Sales
Clay enjoys all aspects of the business, but his favorite is engaging with our customers and working daily with the sales team to ensure customers are supported and to oversee that orders are executed quickly and with our high-quality standards applied for delivery!

Garrett Reagan | General Manager
Garrett is one of the nicest people you’ll ever meet. He’s been with The Athletic Shop since our days at Red Bank. He’s an amazing team member, a great human, and easily the best softball player at The A-Shop!

Jeremy Gaines | Production Manager
Jeremy is our resident everything person. He can print it, he can embroider it, he can fix it, he does it all! With 20+ years in the screen printing and embellishing biz, we’re extremely lucky that Jeremy is leading our crew!

Jill | Master Embroiderer
Jill has been with The A-Shop team for over five years. You can feel safe with your embroidery projects in her hands as she’s what we consider a master! An avid quilter, and an all around great person, we love having Jill on our team!

Kayla Danielle Daigle | Screen Printer
Our printing staff has 30+ years of combined screen printing experience… all projects large and small are in good hands with Kayla!

Mauriel Rodriguez | Screen Printer
Mauri is another one our crew who can do it all. She’s part of the screen printing and embellishment team… She manages orders, she prints, she can rock all phases of the screen printing process. Your basic rockstar!

Jaessa Reagan | Accounting
If you need accounting help, Jaessa is here in person for you! Billing can be a difficult part of the ordering process in the apparel business, not at The A-Shop!

Maddy Trouy | Sales Coordinator & Graphic Designer
You’ll notice a theme building with our A-Shop staff, most have talents in multiple fields… Maddy continues with this theme! She helps coordinate for a couple of our reps, she’s also a wizard with animation and the design world in general!

Katrina O’Donnell | Website Shop Coordinator/Procurement
Katrina manages all of our online stores. We open and close thousands of apparel shops every year, Katrina makes sure it all goes off without a hitch!

Matt Muller | VP of Operations
We send and receive thousands of items daily. To maintain this madness, we rely on Matt to keep our operations running smooth. Matt also has an eye on our in-house inventory, as well as playing a major role in maintaining our high Ashop standards!

Ashley Wilson | Graphic Designer
Simply put, Ashley is an artwork and logo specialist… You should see how quickly she cruises around adobe illustrator! We’re able to turn custom artwork projects and logos quicker than most, Ashley is a big reason for this! She’s also amazing at bringin’ your logo and t-shirt ideas to life!

Rae Botbyl | Online Store Full-fillment
We host thousands of online apparel stores for schools, sports leagues, and businesses. Rae leads the team that makes sure all of our web shop orders are getting produced and shipped in a timely manner! She is also a great artist who sells her work outside of the office!

Christel Brooks | Sales Rep
One of the leaders of our Sales Team, Christel is an experienced in all fields of sports apparel. She also handles some of our larger corporate accounts, so whether it’s athletics or workwear, Christel has got you covered. With a storied history in Tennessee Volleyball, she’s also our Ace when it comes to club and school volleyball teams!

Rob Haynes | Sales Rep
Rob is another one of our Sales Reps who enjoys working with schools and businesses in the state of Georgia, especially in North GA. With a ton of experience in the sports apparel business, we trust Rob with all accounts large and small… He’s also an expert in the corporate branding world, so with sports and workwear projects, Rob has you covered!

Stan Crawley | Sales Rep
Stan is the Man. He’s one of our go-to reps for schools in the greater Chattanooga area. Stan loves adidas, football, and his Summer garden… If you get on his good side, he may bring you some of his hand-picked peppers and tomatoes.

Heath Helton | Sales Rep
According to Heath, he’s the best golfer at The Shop…. According to Heath! While the title for best A-Shop golfer is up for debate, there is no debate that Heath is an excellent Sales Rep. He handles most of our custom work with UTC. Heath also has lots of customers around Chatt and also enjoys working with his business and branding accounts, especially in logistics.

Houston Sherrod | Sales Rep
Houston is a newer member to The Athletic Shop Sales Team, but he’s already receiving rave reviews from his client base. He specializes in clients from Knoxville, Chattanooga, and Western North Carolina. Lots of golf represented in our team member profiles, as a group, we have a shot against any other custom shop in the state!

Danny Hale | Sales Rep
We’ve found that coaches can make great sales reps. Since they’re involved in ordering uniforms and training gear every year, they become a natural fit in the game of custom apparel. Everyone welcome Coach Danny to The A-Shop team!

Leigh Ann Morrison | Sales Rep
Leigh Ann is known for her unmatched customer service and working very closely with her accounts to ensure their products arrive in a timely manner and to our high standards. Also, being the wife of a college football coach means she knows sports! Since joining our team Leigh Ann has brought tremendous value with her product knowledge and working closely to understand her partner’s needs!

Tommy Travers | Swiss Army Knife
Tommy has been a huge asset for the shop and has done just about everything. Although he works as a full-time sales rep, he also helps with maintaining our high operational standards through his deep and wide-ranging skill sets. Before joining the shop Tommy started and ran the Chattanooga Sports League before selling the business. Today Tommy still loves competing in a variety of sporting events, and you can often catch him attending UTC basketball games.

Ansley Logan | Sales Rep
Ansley is another one of our Sales Reps who has grown up in the Chattanooga area. Having went to school at Red Bank, and now raising her own family in Chatt, she’s a perfect fit for our local schools and clients!

Jes Smiley | Sales Rep
Jes, seen here on the left, is one of our Sales Reps out of Knoxville. He’s a family man who is always braggin’ on his son’s accomplishments… He’s also a proud Farragut Highschool Alum who loves working with his Alma Mater, and any other schools or businesses in the greater Knoxville area!

Blake Farris | Sales Rep
Having played and coached Highschool Football in Alabama, Blake was a natural fit to be our rep for that region. A Hall of Fame player on the field, and at The Shop… Blake is your man if you hail from the AL.

Zach Morrison | Sales Rep
Let’s face it, if you’re a coach for any sports team… Chances are you’re going to make a good Sales Rep at The Athletic Shop! Coaches have been through the ordering process, they know what works and what doesn’t work. Zac is here to tell you what works!

Haley Roe | Sales Coordinator
The best thing about newer members to The A-Shop crew, is that they’re often more detail orientated than those of us who have been in the business for years. Haley is an important part of our group of reps that tend to be the glue in keeping our office together… Excited to have Haley on our team!

Justin Allen | Executive Sales Coordinator
Justin is our resident skateboarder who used to shred back in his youth. In addition, with being a huge help to multiple sales reps, Justin claims he could still land an ollie kickflip. He is also the #1 pinball player in the office!

Stephanie Smith | Head of Heat Transfer Department
Stephanie is known for being incredibly easy to work with and making everyone’s job easier! She leads our fastest-growing department, managing a busy workflow with ease. Reps rely on her for ultra-quick turnarounds during crunch time, and she always delivers! Like many at The Athletic Shop, Stephanie is skilled in multiple areas and also helps with embroidery when needed. But as a loving mom, she’s no stranger to always being there for others—both at work and at home!

Tanner Rutledge | B2B Account Executive
Tanner is a key player on our team as a B2B Account Executive, helping businesses find the perfect custom apparel solutions. With expertise in a variety of fields, Tanner brings a strategic approach to sales and customer relationships, ensuring every client gets top-tier service. Outside of work, he’s a passionate podcaster and enjoys exploring a variety of unique hobbies. Whether he’s closing deals or diving into his latest interest, Tanner is always driven by curiosity and connection!

Ben Fredericks | Marketing & Sales Coordinator
Some fisherman are better than others. If The A-Shop ever put together a fishing team, we know who are captain would be! To answer your next question… Yes, we can produce custom jerseys for your fishing squad!

Corey Reagan | Production Assistant
If you’re in the business of screen printing, you better have a reliable and consistent way to create your screens, clean your screens, and then possibly store them for later use… Corey is the man when it comes to making sure our screens are created and maintained properly. He’s also the best baseball player at The Shop and can throw some mean bags!

Tate Miller | Production & Design
Tate brings a wealth of knowledge and hands-on experience to our production team. With a strong background in all things production, as well as graphic design, she’s already making an impact at the shop! We’re excited to have her on board and can’t wait to see the great things she’ll accomplish!

Bobby Elmore | Sales Rep
Bobby is a dedicated Sales Representative with a wealth of industry experience and a passion for helping customers find the perfect custom apparel solutions. Highly motivated and driven, Bobby brings energy and expertise to every client interaction. Outside of work, he’s a big fan of wrestling and loves Jiu-Jitsu, embracing the discipline and strategy both in and out of the gym. Whether in sales or on the mat, Bobby is always ready to take on a challenge!